The biggest creator tournament of VidCon week.
Where creators compete. Content is king.
4–5 hours of high-energy competition, content creation, and networking. From warm-ups and pool play through to the championship match and post-event creator lounge.
Influencers, athletes, content creators, and rising stars across every vertical. A curated roster designed to maximize reach and virality.
Multiple camera crews, drone coverage, dedicated content stations, and a real-time highlight reel. Every moment is captured and ready to clip.
Your brand isn't a logo on a banner. It's woven into the fabric of the event, from custom courts to branded tournaments, merch, and post-event content.
Pickleball isn't just a sport anymore. It's a cultural movement. And it's the perfect playground for brand storytelling.
Creator check-in, swag bags, and partner activations. Open bar starts flowing. The energy builds from the first paddle pickup.
Courts are live for open play. Creators meet their doubles partners, warm up their dinks, and start making content.
Bracket play kicks off. The challenge court opens for king-of-the-court showdowns. Cameras rolling, crowd energy at full tilt.
Full catered dinner drops courtside. Refuel, regroup, and gear up for the semi-finals. Partner activations in full swing.
Stakes rise. Side content challenges — trick shots, commentary booth, creator vs. creator — keep every camera rolling. Bar transitions to cash.
The final match under the lights. Trophy ceremony, champion interviews, and the moment that goes viral.
Music, drinks, and the recap reel on loop. Relationships cemented. Content calendars full. The buzz begins.
Fixated has a proven track record of producing creator-driven events that generate massive engagement and unforgettable content.
A look at some of the creators who've competed at past Creator Cup events.
Want to see your favorite creator at the next event? Nominate them.
From court presence to full event ownership. Choose the level that fits your brand's ambition.
VidCon week. The world's largest creator convention descends on Anaheim — and we're taking over the courts. Venue TBD, right in the heart of it all.
Creator Cup at VidCon Anaheim is June 27th. There's only one title sponsor slot, and it goes fast. Let's talk about how your brand can own the most viral moment of VidCon week.